Speaker Bio

I started my career in the beauty and wellness industry 23 years ago, and along the way I discovered that my passion wasn’t just about products and services it was about creating beauty businesses that truly transform people’s lives.

That passion has guided me into the executive role I held with Genesis Lifestyle Medicine for 5 years, where I had the privilege of helping scale the company from 4 to 24 locations nationwide. At the same time, I’ve leaned back into my passion for entrepreneurship. I recently launched STATÜR with a mission to simplify the skin care and amplify results while turning skin care into a ritual and not another thing on our “to do” list.

Looking back, the road has definitely not been smooth nor would I expect it to be. Growth rarely comes without challenges. In my career, I’ve faced everything from navigating rapid expansion, to balancing the demands of executive leadership while building new ventures, to entering highly competitive markets where every detail matters.

One of the biggest struggles has been learning how to scale whether that’s scaling a national medical group, a regenerative medicine company, or a skincare brand. Each requires a different strategy, and there have been plenty of lessons in hiring the right people, setting up systems, and learning to let go of things I once tried to control myself.

There have also been personal sacrifices along the way juggling motherhood, leadership, and entrepreneurship isn’t always glamorous. But those struggles have made me sharper, more resilient, and more committed to creating businesses that last.

Every chapter from leading teams to building brands has been about growth, innovation, and elevating the standard of care in beauty and wellness. I’m grateful for the journey so far and energized about what’s still ahead. I truly believe that every step is just part of the preparation for the next level.

Career Highlights:
• HSN On Air-Guest
• Caesar’s Place Salon Manager, Las Vegas
• Head of makeup design and teams for Mercedes-Benz Miami Swim Week and Sports
Illustrated
• National trainer for America’s leading beauty brands
• Beauty Editor for an international luxury lifestyle publication
• Award winning product designer, SHAPE Magazine’s Try It Product of the Year
• Advisory board for member for a 135 million dollar rollup in the beauty space
• Masters certification in personal development with Stars Edge